Art Angels Enters The Space Race (thank you for your consideration!)
- Space name / team name:
Art Angels
- Name and email of primary contact:
Art Angels
- Names of additional Space admins:
Connor Senay: [email protected]
Sarah Klauber: [email protected]
Jacquelin Napal: [email protected]
Kat Emery: [email protected]
- SuperRare username(s) of everyone involved with your Space:
- Short bio of you and/or your team:
Art Angels is a progressive, contemporary art gallery based in Los Angeles that pushes the boundaries of art and culture through technology and creative innovation. Since September 2020, Art Angels has brought many of their physical artists into the NFT space while providing education and legitimacy of the NFT industry to their global collector base. The gallery represents esteemed NFT and physical artists such as Christopher Florentino, Micah Johnson, Brendan Murphy, Lyle Owerko, Cecile Plaisance, Nick Veasey and more. As a female-founded business, Art Angels is determined to support a greater presence of female artists and thought leaders into the NFT space.
- Website & Social Media Links:
Website: https://artangels.net
Instagram: @ArtAngels
Twitter: @ArtAngelsLA
Tik Tok: @ArtAngelsLA
- Summary/manifesto of your Space (~500 words). What is your unique value prop / elevator pitch? What type of art will you focus on? How will your Space stand out among the crowd?
Translating from their physical gallery to the digital realm, Art Angels strives to bring thoughtfully curated collections and artists to the SuperRare community. With a decade of experience in the art industry, the Art Angels have gained global notoriety for being tastemakers in the contemporary and modern art world. This endeavor for their brand continues into the metaverse with musing curations that not only present artworks from their current roster of artists but also tap into authentic digital artists from within the SuperRare community. Within the Art Angels space, an interconnected display of established, emerging, and digital artists are presented cohesively with impactful messages and inspired artworks.
As a female-founded business, Art Angels is eager to continue supporting women in the NFT space with thoughtful partnerships and events to parallel the metaversal space with a physical gallery in Los Angeles. In addition to their contribution of artists, Art Angels seeks to encourage all types of collectors to embrace the NFT market by providing thoughtful education about the space and legitimacy of the artists that are represented.
Our curated conversation on May 12 with select female artists from SuperRare i.e. Ayla El-Moussa and Lindsey Price will allow for a myriad of demographics interested in NFTs and web3 to interact with influential, digitally native artists in our gallery space. Art Angels aims to build community around their Space, allowing participants to engage with the artists and better understand their messaging as the artists educate and inspire. We want to bridge the gap between novice and experienced collectors, between web3 and the physical world.
- Describe you/your team’s experience curating and promoting artwork:
Our gallery has operated for seven years with a constant rotation of artist curations. Physically, we’ve curated stunning collections at prestigious international fairs such as Art Basel, CONTEXT Art Fair, Palm Beach Modern & Contemporary and this year are exhibiting works by our very own Flore at the Venice Biennale through November.
With NFTs, we’ve found great success with our email marketing campaigns, social media, and PR opportunities. Since the flag has been planted in Twitter for all things metaverse, we’ve grown our presence there to build a strong community focused around culminating fruitful discussion and artistic expression in web3. We are placing the finishing touches on our virtual Art Angels gallery in Decentraland which will expand upon every physical exhibition we have in the future and showcase our artists’ NFTs minted on SuperRare.
To bridge the metaphysical gap, Art Angels and SuperRare present “Meta Spectrum,” a women-led curation highlighting 10 female artists whose vivid works seamlessly mesh their unique energetic frequencies together, emphasizing their individual expressions through demonstration of color. This will take place on May 12 in our Los Angeles gallery space.
- Describe you/your team’s experience organizing exhibitions, making art sales, running auctions, networking with collectors, etc:
At Art Angels, we are thoroughly experienced in hosting exhibitions, sales, auctions, art fairs, networking with collectors as well as other leaders in the art industry. We work with architects, interior designers, celebrity clientele, and additional partners throughout major key cities.
- Are there new artists you’d like to bring into your Space in the first six months? What is your relationship to them?
Yes. Initially, we are eager to expand our space with select female artists that are represented by the gallery. More timely, we are preparing for Stefania Nazzal’s solo exhibition, showcasing physical artworks and accompanied by her genesis NFT drop on SuperRare, at our gallery in Los Angeles. We envision our “Space” running parallel with this event by offering our first SuperRare-exclusive NFT collection.
- Are there any artists already in the CryptoArt space that you are planning to work with? Have they committed to participating yet?
At the moment, we have kept our NFT projects exclusively within the profile of artists we currently represent, but Jessica Ticchio is an incredible digital artist who we are planning to onboard in conjunction with our upcoming exhibition. We are extremely eager to tap into more digitally native artists within the SuperRare community to join the Art Angels in exhibition. This will allow us to display their artwork within our gallery and promote them within our channels.
- If selected, how soon could you launch your first exhibition?
In partnership with SuperRare, we have tapped eight female artists from the SR community to display their works within our LA gallery. These works will run in tandem with Stefania Nazzal, a phygital artist represented by Art Angels, during her solo exhibition, “After the Rain.”
On May 12, we will simultaneously host a solo exhibition on one side of our gallery, while entertaining a digital exhibition on the other. The female-led exhibition, titled “Meta Spectrum,” will bridge the gap between physical and digital art and display a small curation of SR artists whose artworks we feel also “embody” the thematics presented in her show. Additionally, Stefania Nazzal’s genesis NFT will be released on the SuperRare marketplace.
In addition to Stefania and the eight SR artists, we have also selected Jessica Ticchio, a digitally native artist from Australia, to join SuperRare as the first female, digitally native artist to join Art Angels.
- Please provide any additional details about how you plan to operate this Space; e.g. cadence of releases, auction strategy, number of artworks, other ideas for promoting your art and artists, etc.
We are eager to present curations on a quarterly basis with supporting content and opportunities generated monthly – we envision our partnership to be a sliding scale of opportunities that range in capabilities. For example, we could host digitally native curations as easily as 1x per month and quarterly events with SuperRare that are more elevated and tailored to a physical / digital integration. Additionally, we would be eager to participate and partner with other spaces, curators and SuperRare hosted events to showcase our support of the partnership.
- How do you plan to structure commission rates for the artists who release in your Space?
Our commission rates work on a sliding scale that is tailored independently to each artist’s project. This scale is determined on the lift in which Art Angels is responsible for– Our primary services offered to our artists range from project management, to creative writing, PR and social media coverage, targeted collector outreach, and general metaverse brand management.
Currently, we have our artists in contract with us that allows them to showcase their art under the Art Angels brand umbrella. This allows us to obtain and report all payments from the marketplace sales, track all data of NFT drops, and provide monthly payouts to our artists for primary & secondary sales.
As we move forward with our represented artists minting on SuperRare, smart contracts will be written to ensure payments are seamlessly and accurately deployed to respective parties upon purchase.
- To you, what is the importance of NFTs as a medium/technology? Where do you see the NFT and CryptoArt space in five years?
We find the NFT space to be an incredible opportunity for greater accessibility to art. We have always supported the digital space to become a legitimized medium of expression for artists and creators, and we strive to educate existing collectors to believe in this industry as well. In addition to accessibility, we appreciate the user journey of displaying and curating NFT artwork in collectors homes. By expanding partnerships into the technology space for NFT displays, we understand the value of collectors having the power to be their own curators with artworks that represent their interests, emotions and/or surroundings.
Five years from now, we anticipate to see more technologically advanced artworks that also embody a community and/or larger mission outside of the artist themselves. We foresee collectors embracing the digital canvas within their homes and displaying artworks utilizing technology similarly to listening to spotify. We also foresee great opportunities for artists to connect outside of their sphere with more intimate relationships with collectors and brands.
- If your Space were a cocktail or a dish, what would it be and why?
Art Angels would undoubtedly be a cake… well decorated, creative, and artistic in expression, while also having layers of flavor inside. We offer an aesthetically pleasing dish with attention to color, texture, style, and execution. Inside, we’re a burst of bright flavor that is created by individual ingredients coming together to create a melodic flavor palette. We believe that cakes represent celebratory moments and elevate emotions, and we hope our artworks elicit those same feelings of excitement from our collectors.
- Anything else you’d like the community to know/consider?
Art Angels is set apart from traditional galleries within the NFT space as we have actively participated and supported the growth and evolution of the digital evolution since our involvement in 2020. We have always supported our artist’s ventures into this new medium; whether they have enlisted our assistance or not, we have supported NFTs as an opportunity to expand their personal messaging. To us, the digital space provides a safe platform for artists to express themselves and further drive their missions. We see incredible opportunities to continue building community and financial support for this industry by legitimizing and normalizing it to the traditional art world.